Information technology management assignement

28 Nov


It becomes imperative for IT Management personnel and those involved in ICT Governance improvement to have a good understanding of, and be able to deploy, suitable marketing and communication approaches to gain the trust and buy-in of stakeholders.


Critical to the success of ICT Governance initiative is an effective communication plan. The communication plan is based on a well-define influencing strategies.


These approaches although seem generic in nature may not fit any organizations. Every organization will have its own existing culture and choice of ICT Governance approaches.


Develop a presentation (diagrams and text) to explain the following:


  • Identify stakeholders groups to be influence and their key messages.


  • Your choice of marketing and communication approach to gain stakeholders buy-in.


  • Explain the key communication messages you need to address.



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Posted by on November 28, 2016 in academic writing, Academic Writing



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