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Information technology management assignement

28 Nov

Question

It becomes imperative for IT Management personnel and those involved in ICT Governance improvement to have a good understanding of, and be able to deploy, suitable marketing and communication approaches to gain the trust and buy-in of stakeholders.

 

Critical to the success of ICT Governance initiative is an effective communication plan. The communication plan is based on a well-define influencing strategies.

 

These approaches although seem generic in nature may not fit any organizations. Every organization will have its own existing culture and choice of ICT Governance approaches.

 

Develop a presentation (diagrams and text) to explain the following:

 

  • Identify stakeholders groups to be influence and their key messages.

 

  • Your choice of marketing and communication approach to gain stakeholders buy-in.

 

  • Explain the key communication messages you need to address.

 

 

 
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Posted by on November 28, 2016 in academic writing, Academic Writing

 

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